Fluoride free toothpaste is harder to find in the UK than you might expect. It is rarely on supermarket shelves, and when we checked in October 2026 we could not find one sold directly by Boots, Tesco or Sainsbury’s online. It is easy to get from health shops and online retailers, though, and this guide lists where we found it.
Before you switch
It is worth knowing what UK health advice says first. The NHS recommends that adults brush with a toothpaste containing at least 1,350ppm fluoride, and that children use a strength suited to their age. A Cochrane review of the evidence found that fluoride toothpaste reduces tooth decay compared with toothpaste without fluoride, in children, teenagers and adults.
Fluoride free toothpaste can clean your teeth and freshen your breath, but it does not give you fluoride’s proven protection against decay. If you are thinking about switching, especially for a child or if you are prone to tooth decay, talk to your dentist first. Our guide is fluoride free toothpaste good looks at this in more detail.
Where to buy fluoride free toothpaste in the UK
| Where | Fluoride free brands we found | Notes |
|---|---|---|
| Holland and Barrett | Kingfisher, Aloe Dent | Also sells an Aloe Dent fluoride free mouthwash |
| Ethical Superstore | Kingfisher, Georganics | Georganics fennel was out of stock when we checked |
| Ecco Verde | Georganics | Fennel with hydroxyapatite |
| Morrisons | Aloe Dent | One of the few supermarkets where we found it |
| Georganics | Georganics toothpastes, powders and tablets | Georganics also sells fluoride toothpaste, so check the label |
| Real Foods | Kingfisher | Aloe vera, tea tree and fennel |
We checked these retailers on 30 October 2026. Ranges change, so a shop may stock more or fewer fluoride free products by the time you read this. Some brands, including Georganics and Kingfisher, sell both fluoride and fluoride free versions with similar packaging, so always read the label.
The main fluoride free toothpaste brands
Kingfisher
Kingfisher is a UK natural toothpaste brand. Its fluoride free range includes mint and fennel flavours, some with aloe vera and tea tree, and it is the brand you are most likely to find in health food shops.
Aloe Dent
Aloe Dent makes aloe vera based toothpaste and mouthwash, including fluoride free and probiotic versions. It is sold at Holland and Barrett and Morrisons.
Georganics
Georganics makes toothpastes, tooth powders and tablets. Its fluoride free toothpastes use hydroxyapatite, a mineral some people choose as an alternative to fluoride.
What about hydroxyapatite?
Hydroxyapatite is the most researched fluoride free alternative. An 18 month trial in adults in Poland found a 10% hydroxyapatite toothpaste performed about as well as a standard fluoride toothpaste at preventing new decay. The evidence is promising but limited: that trial was in a low risk group and was funded by a hydroxyapatite toothpaste maker, and UK health bodies do not recommend hydroxyapatite as a replacement for fluoride.
A fluoride free mouthwash to go with it
If you have chosen a fluoride free toothpaste, a fluoride free mouthwash keeps your routine consistent. No Fluo is fluoride free and alcohol free, and it is made with peppermint, tea tree, spearmint and lemon oils.
Safety: do not swallow. No Fluo contains tea tree oil, which is harmful if swallowed. Rinse and spit it out, and keep the bottle out of reach of children.
Frequently asked questions
Does Boots sell fluoride free toothpaste?
When we checked in October 2026 we could not find a fluoride free toothpaste on the Boots website. Ranges change, so it is worth checking in store. Holland and Barrett, Ethical Superstore and Morrisons all had fluoride free options.
Does Tesco sell fluoride free toothpaste?
We could not find a fluoride free toothpaste sold by Tesco itself in October 2026. One marketplace listing called a children’s toothpaste fluoride free but also said it now contains fluoride, so read the label carefully.
Is fluoride free toothpaste safe for children?
The NHS recommends fluoride toothpaste for children, at a strength that depends on their age. Speak to your dentist before switching a child to fluoride free toothpaste.
Does fluoride free toothpaste work?
It cleans teeth and freshens breath, but it does not give you the proven protection against decay that fluoride toothpaste does.
Related guides
Sources for this page
- NHS: How to keep your teeth clean
- NHS: Taking care of children’s teeth
- Cochrane: Fluoride toothpastes of different concentrations for preventing dental caries, 2019
- Paszynska and others, hydroxyapatite toothpaste trial in adults, Frontiers in Public Health, 2023
- Pawinska and others, review of hydroxyapatite for caries prevention, Journal of Dentistry, 2024